Self-Driving Ford Fusion Hybrids Hit Miami Streets

Ford and Domino’s® began testing self-driving Ford Fusion Hybrids dressed as pizza delivery vehicles in Ann Arbor, Michigan, last summer. Now, the partnership is moving to a larger city in order to gather more data. The second round of testing will take place in Miami, Florida, and will track how customers interact with the self-driving Ford sedan.

The second round of testing in Miami will focus on the customer experience. Those who choose to participate in the test run can track their order via GPS. They’ll also receive text messages as the delivery sedan approaches its destination. The text will include a four-digit code that the consumer must enter in order to retrieve his pizza.

“Our testing is focused on the last 50 feet of the customer experience, between the front door and the car. While we work to refine that interaction, we also need to understand how operating this type of delivery in a more densely populated city will impact the customer experience and the specific delivery challenges it might present.” said Kevin Vasconi, Domino’s® executive vice president.

Notably, the self-driving Ford Fusion Hybrids won’t actually be driving themselves. The cars will be manually driven but dressed to look like an autonomous vehicle. The driver will not interact with the consumer at all, instead leaving the autonomous technology to respond to customer needs.

As the two-month test continues, Ford will continue to develop its self-driving technology in partnership with Argo AI. Should everything go according to plan, self-driving Ford Fusion Hybrids could enter mass production by 2021, something we here at Jimmy Michel Motors can’t wait to see.

Autonomous Ford Fusion to Deliver Domino’s Pizzas in Michigan

2018 Ford Fusion

You know that the Ford Fusion is stylish. You know that it’s smart, convenient, and efficient. You know that it comes in multiple trims to suit your lifestyle, including a hybrid option. But, did you know that the Ford Fusion is the model being used to test autonomous pizza delivery?

That’s right. Popular pizza chain Domino’s has been dying to explore the realm of self-driving pizza delivery cars. According to EndGadget.com writer, Mariella Moon, the company has started with experiments in delivery via unmanned aerial vehicle (UAV) and drones on wheels. Now, the company is pairing with Ford to give a go at the first-ever self-driving pizza delivery service.

Domino’s and Ford have equipped a Ford Fusion with all of the autonomous equipment that Ford has to offer, like the cameras and sensors used for Ford’s suite of autonomous safety features. The Ford Fusion will head out in Ann Arbor over the period of a month.

Despite these features, the car will also be manned by a human driver as well. However, the driver won’t make a peep. The goal for Domino’s is to test the customer’s reaction to a totally driver-free delivery service, and to see how they interact with the system. On Ford’s end, the test is about learning more about developing a fully autonomous vehicle.

We may not have self-driving delivery vehicles at Jimmy Michel, but we do have the regular Ford Fusion—which is still a high above average vehicle choice. Stop in to check it out today, or get into a speculative conversation about the possible future of pizza delivery.